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Little-Known Ways to Identify Your Unique Value and Proposition to Stand Out and Attract Clients
I always hear these questions from art therapists. How do to stand out? What do I have to do to feel heard? It all seems overwhelming because there are already too many art therapists. I feel that I will blend in. I get this a lot from art therapists. I felt the same way when…
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Finally, Fix confusing messaging in 5 simple steps for the client to see you are here for them
“They do not understand.” “I feel misunderstood.” “I do not know if there even talking to me… I feel disconnected.” “I am not sure if they serve people like me.” These are all common thoughts a client may experience when engaging with your art therapy brand and website. This communication gap rises countless times in…
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Here’s a quick way to get an idea of who are your people
The common question art therapist get “who do you help?” The common reply is “I serve everyone that’s stressed out so they can live in the flow.” Many art therapists fear leaving too much on the table, and I understand that feeling all too well. We both fall into a helper position which is natural…
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Here’s How No “Why” Behind Your Art Therapy Business Can Hurt Communicating Clearly Causing The Risk Of Losing Clients
Someone asks you “What made you go down this route?” You stand there frozen… contemplating how to put your words together to reply. Internally questioning yourself, “why am I doing this?” How do you explain yourself to an ideal client when there is no real reason or purposeful meaning behind what you do? This is…